Brand NameInspired SportswearDescriptionInspired sportswear is a company that aims to provide well designed, exceptionally fitting, long wearing, environmentally sustainable womens sportswear. Our mission to provide clothing that will not rub, distort, smell or change shape. The clothing will be made from sustainable fabrics such as bamboo, banana fibre, soy bean fibre etc. All of our clothing is designed to inspire women to achieve their physical goals whether they be those of an elite athlete or someone hoping to lose weight or regain fitness.
We are a business strongly focussed on ecological sustainability.
Our first range of clothing will incorporate personal affirmations designed to help women through the difficult mental stages of physical activity.
I WantWe want all designers to be super creative and create a highly original logo.
We are looking for a logo that is inspiring for women, fresh, appealing to serious and not so serious exercisers. It will form the basis of our marketing campaign which is hoped to expand internationally.
The logo must lend itself to a variety of media including web design, advertising material, clothing design and product branding.
The logo should be easy to replicate in a variety of sizes and must work visually in full colour as well as single colour.
It should be progressive enough to maintain its integrity for the next 5-10years.
The logo should symbolize the ecological focus of the business, the desire to provide exceptionally high quality products and our commitment to every woman’s success in achieving her physical goals.
We want to love our logo and be inspired by it. Think of the word inspired and let your imagination soar.Don't WantWe do not want any boring corporate logos.
It should not have any feel of feminine hygiene products.
We do not want any human figures in the logo as this can alienate different women if they do not relate to the body image and we have already seen many logos with human figures in them and we do not like any of them.
We do not want boring logos. Feminine
Masculine
Young
Old
Luxury
Economic
Modern
Classical
Playful
Serious
Loud
Meek
Simple
Complex
Subtle
Stand Out
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